Producing work that was relevant and captured the attention of a multi-screen generation.
Moving away from over complicated fintech experiences with little or no personality.
Helping to re-establish its brand identity and connect with audiences as a friendly and innovative brand.
The more people that take part and celebrate their mum online, the more the live artwork of the card will grow, creating a beautiful piece of art.
We refreshed every aspect of the bank's identity, from the logo and typeface to branch fascias and in-store literature.
Dubai is like no other city on earth and we created a campaign to celebrate it’s unique offerings.
Providing a banking experience unlike any other, by helping the consumer keep track and save their money using various nifty features.