I lead various creative, social & video projects that set out to build the Moneybox brand, these projects included:
- Seasonal creative campaigns to drive app installs and brand awareness supported by paid digital and social creative
- Various explainer videos outlining key features of the app with a focus of changing consumers perception of investing
- General editorial and social content that assisted in delivering various marketing objectives
I oversaw and delivered all projects, including directing external production teams where necessary.